Final Words and the Galaxy S 4 Comparison

The One is without a doubt the best Android smartphone I’ve ever used. HTC’s build quality and materials choices have been steadily improving over the past couple of years and I honestly don’t know a more fitting name for its latest flagship other than the One - it’s the one to get. Even iPhone users looking for something different might be tempted by the One.

For me it’s the camera performance and the highlights reel that really seal the deal. The fact that the One is an excellent looking device built out of top notch materials is just icing on the cake.

The rest of the spec list is equally fitting. I’m glad to see 802.11ac make the list. The great speakers and display are both useful and impressive.

Sense took a real step towards subtlety with 5.0, and it’s finally at a point where I don’t really mind the customizations. My preference is still for vanilla Android, but the latest iteration of Sense is far closer than it has ever been. The real trick is ensuring timely updates with major Android releases. If you’re an infrequent smartphone upgrader, the Nexus line is still the best option there.

Despite how well the One does in the build quality, looks and camera departments, HTC has an uphill battle ahead of itself. Samsung is clearly the dominating incumbent in the Android space, and it has the luxury of an order of magnitude higher quarterly revenues to support its smartphone business. If there ever was a David v Goliath race in the smartphone space, it would be between HTC and Samsung.

Zoe and the highlights reel are great features that need marketing to demonstrate and spread their word. The litany of new camera and interaction features that accompany the Galaxy S 4 will likely translate very well to cleverly crafted TV ads. I’d argue that HTC’s camera features (great low light performance, highlights reel) are more useful to me personally, but Samsung’s features (touchless scrolling, dual camera, smart pause) are easier sells to the mainstream smartphone market. Similarly, design and materials choices are obvious advantages for the One, but it’s easier to market a thinner and lighter phone.

Ultimately, HTC appears to have built a great phone for enthusiasts and one that can be marketed, with some effort, to the mainstream. Samsung, by comparison, seems to have its targets set squarely at the mainstream and it has the features and the marketing budget to really capture the attention of that audience. You can argue about the merits of features like the ability to automatically pause video based on whether or not you’re looking at it - personally I’d take better camera performance - but that’s a much easier feature to explain in a TV commercial than why larger pixels matter.

The One is expected to be widely available beginning next month.

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  • DEECEE - Friday, March 29, 2013 - link

    You know, most smart phone live in a case anyway, so unless you're really rough on your phone, the metal vs. plastic argument isn't really a pro for S2. I love metal casing of the ONE, and still use a Sensation as a personal phone daily, it's been in a transparent TPU case and looks as new as the day it came out of the box. But I think HTC One would be the clear winner against the S4 with much little disagreement if it had the replaceable battery and SD card slots. It's simply amazing the HTC chose to handicap their LIFELINE new phone like that.
  • jayseeks - Friday, March 22, 2013 - link

    I think the major factor is really that most people don't want to pay for extra batteries. They are expensive, which is why the only people that ever buy them are IT guys who charge it to the company account.
  • CeriseCogburn - Friday, March 22, 2013 - link

    Thanks for your purchase survey from the credit card companies you don't have, and insulting the entire human race, who can't "pay for batteries" but can pay HUNDREDS for appletard 16gb extra sealed in the shatterbrick.
  • jayseeks - Friday, March 22, 2013 - link

    How much does Samsung pay you? Is it per comment?
  • acky2lum - Friday, March 22, 2013 - link

    Instead of accusing ppl getting paid by Samsung, why don't you explain how you keep forgetting the hundreds of dollars you paid for extra storage, whereas a sd card cost u only $30 and less than a minute to load?
  • phillyry - Sunday, March 24, 2013 - link

    acky2lum,

    Are you and CeriseCogburn the same person/bot-feed?
  • CeriseCogburn - Monday, March 25, 2013 - link

    No you're mostly stupid like jaysucks, but you come out of it half the time.
  • CeriseCogburn - Monday, March 25, 2013 - link

    Thank you, it's nice to know not everyone is a drooling reverso monkeytard liar.
  • acky2lum - Friday, March 22, 2013 - link

    Same thing to power banks, do you actually think it costs less than an extra battery?
  • RicGrupe - Saturday, March 23, 2013 - link

    extra battery not needed...http://www.androidauthority.com/htc-one-battery-li...

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