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  • r3loaded - Tuesday, January 8, 2013 - link

    As long as they keep this rebadging nonsense away from the retail sectors, I'm not bothered too much by it.

    Why do OEMs insist on this nonsense in the first place? Perhaps AMD and Nvidia should form a pact to refrain from this and not give in to the OEM's demands (who don't have anywhere else to turn to for a discrete GPU). I mean ffs we have a 700 series part with a Fermi core and an 8000 series part with an Evergreen core.
  • Homeles - Tuesday, January 8, 2013 - link

    Why does this matter? People astute enough to read tech sites like this will be completely unaffected by this, as they'll research their products before purchasing.
  • shady28 - Saturday, February 9, 2013 - link

    It matters because most people simply don't peruse these forums, and never will.

    But one thing about 'truth' is that it does, eventually, come out into the public mind share. And when it does, AMD and NVIDIA will have destroyed their names.

    I have absolutely no sympathy for them. -7.7% discrete GPU sales. A flagging PC game market. PC sales declining. There is no true reason for upgrading GPU or CPU more frequently than ~5 years now (GTX 260 does fine even today), and I suspect that will bump up to 7 or 8 years going forward.

    These companies are failing to innovate.
  • paul878 - Tuesday, January 8, 2013 - link

    I just Rebadge my GTX260 to a GTX780 and won't be buying anything new anytime soon.
    Thank for show me how to save tons of money Nvidia and AMD.
  • themossie - Wednesday, January 9, 2013 - link

    Brilliant!

    Of course, nVIDIA will rebrand your GTX780 into a 7800GT... then the joke's on you! :-)
  • CeriseCogburn - Wednesday, January 9, 2013 - link

    Since nVidia wouldn't dumb itself down enough to the level of my peers here, I drank a gallon of battery acid then hung upside down, so now video card names are all a jumble in my awesome "techie" brain that I use to blab my opinion here all the time about how hard it is to keep any video card speeds straight.
    I tried some baking soda but it didn't bring it back.

    I'm still not mad at the OEM's because I'm too stupid to do that, so I still blame nVidia but not amd because amd does no evil.

    Thanks for watching my drool, I'm glad there's good angel people out there watching my hunched over tard back, so I don't get ripped off.

    I love the angel people who hate nvidia.
  • cynic783 - Wednesday, January 9, 2013 - link

    rambling and a little scary, but funny

    bottom line, if it's my team, whatever they do is awesome
    if it's the other team, whatever they do is evil (tm)

    it makes me use my brain less
  • Flunk - Tuesday, January 8, 2013 - link

    All this rebadging is detrimental to their sales. Most people have no idea what any of their products are and just buy the cheapest current gen card. They could make a lot more money will more transparent branding.
  • JonnyDough - Tuesday, January 8, 2013 - link

    Yep. I and many others stopped buying NV GPUs because of their rebadging and stupid naming schemes. If they had any sense at all they'd cruise the forums more for REAL customer feedback and realize this.
  • TheJian - Tuesday, January 8, 2013 - link

    http://www.anandtech.com/show/6570/amds-annual-gpu...

    So you don't buy AMD cards then either eh? Dogging NV without realizing both companies do the same stuff for the exact same reason (OEM pressure) is ridiculous at best and biased at worst.

    Both do the exact same thing. Both have stupid naming schemes.

    It's not detrimental to EITHER companies sale, actually quite the contrary. The whole point is to fool the buying public at large (which means people NOT reading a site like this). It works rather well or at least doesn't matter. You either are buying a new pc or not, the public really doesn't care about a rebadge...It's in a new computer which is what they were after to begin with.

    Most people don't buy new pc's but once every 4-6 years (much like business, except for the few who do it every 1-2 like me and many on here as we build our own). In that time whatever they buy in a NEW gpu card will more than double (at worst most likely) if they're buying in the same price range at both times. If you bought a PC even 3 years ago for say $900 (let along more normal 4-6yrs ago), whatever you buy today for $900 will KILL that pc in gpu and cpu too most likely. Having said that if you buy $900 3 years ago and try buying something for $400 today and expect to double/triple your gpu performance you deserve what you get (a rebadge and old chip tech that barely upgrades you and not probably noticeable).
  • silverblue - Wednesday, January 9, 2013 - link

    One of the other clever stunts they try to pull is adding far more memory than the card can realistically use in the hopes that people will think more RAM = better.

    As it stands, NV and AMD are generally as bad as each other... but if you know what you're looking for, you really shouldn't be buying the wrong product anyway.
  • CeriseCogburn - Wednesday, January 9, 2013 - link

    LOL

    The amd fanboy true believer, still.
    Yes if only others, especially nVidia realized how many of you there are !
    ROFL
  • JonnyDough - Tuesday, January 8, 2013 - link

    Ugh. There's a reason I quite buying Nvidia products after the 8800 series.
  • TheJian - Tuesday, January 8, 2013 - link

    Didn't you just post the same crap already once? Not enough to make ignorant/biased statements once?

    Work for AMD?...LOL. Let me know when AMD stops doing it, then you have a leg to stand on saying this junk.

    "Ugh. There's a reason I quite buying Nvidia/AMD products."

    Fixed it for ya...ROFL
  • silverblue - Wednesday, January 9, 2013 - link

    Homeles had the right idea; if you're savvy enough to research the parts then you'll never get stung. I'd prefer the retail products to be a single generation instead of two (or even three), however I guess we don't always get what we want.
  • CeriseCogburn - Wednesday, January 9, 2013 - link

    Maybe you're just incompetent. Have a bad memory. Illiterate. A control freak.
    Wanting to limit others choices.
    Lazy. An amd fanboy.
    Not savvy.
    GOOD GOD

    " I'd prefer the retail products to be a single generation instead of two (or even three) "

    The Egg has an AMD HD2000 card on sale there right now. ROFL
  • silverblue - Wednesday, January 9, 2013 - link

    And what has that got to do with anything?
  • CeriseCogburn - Wednesday, January 9, 2013 - link

    One more thing there before you run off into I sure am smart fantasy land.... boy we gotsa help those poor braindead average consumers...

    If the companies did what you wanted, a single generation, then we wouldn't have lower priced items for people like penny pinching crybaby amd fanboys.

    Maybe you should become CEO and then you can throw away your last generation GPU cores in the trash, since the production has moved on from the former lines...

    Hey then we can pay a lot more for all the systems coming out. Great idea there mr I'd prefer.
  • silverblue - Wednesday, January 9, 2013 - link

    Actually, I defended the reuse of old parts to a certain point the other day. What I took exception to was parts being identically named. Where's that comment you made about illiteracy, again?

    Also, I said I'd PREFER one generation, not that it shouldn't happen and not that I'd want to control how a company releases its products.

    Sponging like a lemming without thinking indeed. The only reason I reply to you is for the inevitable lulz I'll have when you dribble all over the keyboard in response.
  • CeriseCogburn - Friday, January 11, 2013 - link

    What you prefer is being stupid, getting caught, then changing everything you said.
  • CeriseCogburn - Wednesday, January 9, 2013 - link

    And another one more thing, I know you read it in the article, then repeated it here. So at least you sponged like a lemming without thinking.
  • mayankleoboy1 - Wednesday, January 9, 2013 - link

    Have fun playing games at 1080p on intel iGPU.
  • HollyDOL - Wednesday, January 9, 2013 - link

    You mean "Have fun playing SLIDESHOW ..." right? :-)
  • CeriseCogburn - Wednesday, January 9, 2013 - link

    Ugh. There's a reason I quit buying Nvidia products, I am a brainwashed stupid amd fanboy just like my buddy in the amd rebrand story where I declared I only buy amd after complaining nVidia rebrands are confusing, because I thought I bought one thing and instead I bought something else, being the idiot consumer all the lovely angels here complain to try to protect.
    However, I'm such an idiot and a fanboy I ignore amd's rebranding and just drool satisfyingly at my amd mouse cursor bug and GSOD's knowing my smaller market dying amd bankrupt brand with bad drivers is not confusing because any amd card is a GREAT CARD !

    FTFY
  • n13L5 - Friday, February 8, 2013 - link

    Quoting from the article: "The end result is that both AMD and NVIDIA need to play this game or find themselves locked out of the OEM market."

    You do realize that there is nobody else besides AMD and NVIDIA that OEM's could go to buy graphics cards from?

    AMD and NVIDIA are playing that fraudulent game voluntarily, in hopes to push more sales for themselves through conning consumers into thinking they're getting something new inside new laptops.

    Must have been a very clever PR guy talk our Anandtech reporter into believing this bs...

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